Attachments: from 23,000 rubles
Payback: from 2 months
The fashion industry has always been one of those business niches that, despite the crisis and decreased solvency, remain profitable. Modern culture beautiful and well-groomed body forces many, saving on other products, services and things, to leave money in beauty salons and stores. The business of producing sugaring pastes has become widespread in last years due to increased demand. Let's consider how profitable this business can be, as well as what is needed to start it.
Business concept
Sugaring is a depilation procedure using a special paste made from sugar (hence the name from English word Sugar).
The basis similar business The problem is that not all specialists, much less amateurs, can prepare the correct paste for sugaring the first time. The quality of the material determines how good the effect will be, as well as how long the result will last. That is why many professional salons, as well as representatives of the fair sex, want to buy a ready-made, high-quality product.
What is the undeniable advantage? Sugaring paste is prepared quickly, cheaply and in large volumes. The cost of the product is very low, but we will talk about this in more detail later. The main task of a novice entrepreneur is to really cook a good product and find regular customers.
What is needed for implementation?
Initially, to implement this business project, you should learn how to cook pasta correctly. The best way to achieve this is to make several different recipes in small quantities. This will allow you to get the product highest quality. It is also necessary to register with the tax office and obtain a quality certificate. This is necessary in order to avoid problems with tax authorities in the future, as well as to cooperate with large salons and stores. As a rule, reputable companies do not accept goods from private individuals.
Create company pages in all popular in social networks. If possible, you can order the production of a business card website. In the future, this will allow us to promote the product faster and on a larger scale.
Step-by-step launch instructions
- Registration of individual entrepreneurs. The first step to get started of this business is business registration. To open, you must contact the territorial tax authority with a corresponding statement. The whole procedure will take about a week (depending on queues and working days) and will cost 800 rubles (the cost of the state duty).
- Obtaining a certificate. It is extremely important (since you are dealing with a product that may cause harm to the body): in order to avoid further problems, obtain a certificate of compliance with the Russian State Standard. This document will confirm that your product is safe and meets the required conditions.
- Development of design, name and packaging. Since it is most profitable to sell sugaring paste in large volumes, it is initially necessary to think through the product name, design, and general concept of the brand. According to the law, the following information must be indicated on the packaging: manufacturer’s address, product name, volume, production and expiration date, storage conditions, composition, batch code, method of application.
- Manufacturing product A. Since sugaring paste has a fairly long shelf life, it is advisable to produce large volumes at once. Keep in mind that you will most likely be distributing the first batch as samples, so it is better to prepare small-sized jars.
- Advertising campaign. Concerning commercial organizations(shops, salons, etc.), then the best way There will be a visit to each of them with a personal presentation of the product. For convenience, you can print several dozen booklets with detailed information and contact details. It is also necessary to create pages on social networks and order a website. For the first time, you can limit yourself to only free resources. But it is worth remembering that proper promotion in networks can give even more impressive results than wholesale sales.
Financial calculations
The main fact in any business is financial calculation. Let's consider how much money you will need to start a business producing sugaring paste, and how quickly the investment will pay off.
Start-up capital
The main expense is the production of the paste itself. However, you don’t have to spend a lot of money on this item. To prepare 500 grams of pasta you need:
- 1 kg granulated sugar;
- 100 ml water;
- 100 ml lemon juice.
The cost of all these products is about 100 rubles, depending on the region. Thus, to prepare 10 trial jars of 200 grams (2 kg) each, you will need no more than 400 rubles.
Other expenses are also taken into account:
- registration with the tax office – 800 rubles (state duty);
- ordering and manufacturing the first batch of packages for 10 pieces of 200 grams each - 1,500 rubles.
- development of packaging design and logo - from 10,000 rubles.
- advertising (VK group, Instagram account) - 10,000 rubles.
As a result of calculations, the total amount of the initial investment will be 22,400 rubles, you can round it up to 23,000.
Monthly expenses
Every month it is necessary to allocate funds for production new party pasta. To save packaging and jars, it is better to order in bulk immediately - it will be cheaper.
So, each month the approximate consumption will be:
- for making pasta (20 kg) – 5,000 rubles;
- to order cans 100 pcs. 200 grams – 1,000 rubles.
Naturally, everything depends on sales volumes, but for starters, these data are optimal.
Payback
The average cost of the finished product in Russia is 500 rubles per 200 grams. When calculating, it becomes clear that the very first batch of 10 cans will bring about 5,000 rubles, which will immediately recoup more than 1/5 of the investment.
Profit
A huge advantage of this type of activity is high income with minimal costs, and, accordingly, short time payback. Let’s realistically calculate how much money you can earn at first. If you sell 20 kg of pasta per month (100 cans), then the revenue will be 50,000 rubles, the net profit will be 46,000 rubles.
It should be taken into account that wholesale buyers, as well as regular customers, need to be given a discount. So let's subtract another 20%. Also, the cost of the product directly depends on the region. But on average, net profit with such volumes will be about 35,000-40,000 rubles, which is very good for a start.
Risks and disadvantages of business
The main risk of this business is that your product may not meet the customer's requirements. It must be remembered that there is quite a lot of competition in the market, so to attract regular customers you should offer a truly high-quality product.
Disadvantages of the sugaring business:
- big competition;
- there are no guarantees that each batch will be successful, since much depends on the raw materials;
- You can't raise the price too much.
Conclusion
This business is ideal for people who want to have their own business, but for some reason cannot devote a lot of time or money to its development. An excellent way to get net additional income for women and girls on maternity leave, and registering an individual entrepreneur will also provide the necessary pension savings for the future.
The business of producing sugaring paste pays for itself in 2-3 months - an excellent indicator for a business with a small initial investment.
With the popularity of smooth and silky legs, without a single hair, there is a growing number of devices that help achieve this result effectively and for a long time, with a minimum of irritation and pain.
One of the new products is sugaring- a method of getting rid of excess vegetation using a viscous paste made from sugar. This method has become quite popular in beauty salons, and it is much cheaper than laser and wax types of hair removal.
Sugaring - from English. sugar - “sugar” - a type of hair removal from the body using thick sugar paste (natural caramel). Can also be called sugar hair removal, Persian hair removal, caramel hair removal.
Due to the fact that the production of this cosmetic product does not require any special equipment or ingredients, this type business can be considered a completely home-based business, so you can easily open your own production of sugaring paste at home.
The main composition of sugaring paste includes three available ingredients - sugar, water And lemon juice. The composition can also be supplemented with herbal decoctions, essential oils and other aromatic and emollient ingredients. Also, some craftsmen use cane sugar. Any additional ingredient will distinguish your pasta from its analogues.
Hair removal with sugaring can be performed using manual or bandage technique. Therefore, the finished paste varies in density; manual techniques require a denser, even hard paste, which is softened by heating before use. For the bondage technique, when paste is applied to the body and strips of fabric or paper are glued on top, it is necessary to use softer or liquid sugaring pastes.
Making sugaring paste at home
The recipe and process for making paste are no different from making homemade caramel. For example, a medium-hard sugaring paste is prepared from 500 grams of sugar, 50 ml of water and 50 ml of lemon juice. All ingredients are cooked over medium heat until the sugar is completely caramelized, after which the finished paste is poured into containers in a hot, molten state.
A more accurate and detailed recipe for preparing sugaring, as well as various recipes, you can learn by watching several master classes on the Internet on making pasta, of which there are a lot. After learning the basics, you can easily develop your own composition and recipe.
We invite you to watch a video recipe for making sugaring at home
Sale of ready-made sugaring paste and business organization
Despite the ease of preparation, ready-made pasta is in great demand. This means your production will quickly pay for itself. First of all, try to establish contact with local beauty salons. Your main advantage of working with them is that your products will be cheaper than imported ones, since all delivery costs are minimal. In addition, your products will be environmentally friendly, since store-bought and imported pastes often contain preservatives that can cause allergies.
In addition to working with local beauty salons, you can create your own website selling sugar paste for sugaring to attract customers from other cities and regions.
How to legally organize the production of sugar paste for sugaring
Currently, with the growing popularity of sugar paste for hair removal, the number of home craftsmen producing such paste has increased. Such a variety of products on the market has led to the fact that the quality of the paste began to vary in quality from master to master.
Unfortunately, in modern standardized society there is still no such thing as a cosmetic product - sugar paste for sugaring. Accordingly, there are no GOST standards for this paste. However, like any other production, the production of sugaring paste requires state registration. This will allow you not only to avoid problems with the law, but also to legally sell your products under your brand not only to direct consumers, but also to various beauty salons.
Sugaring paste is a cosmetic product. The state places increased demands on the quality and safety of perfumery and cosmetic products, both produced in Russia and imported from other countries. Thus, on July 1, 2014, the Technical Regulations of the Customs Union came into force “On the safety of perfumery and cosmetic products”, establishing requirements for the composition; physicochemical, toxicological and microbiological indicators; production; consumer packaging and labeling of various types of cosmetics.
In order to confirm the compliance of cosmetic products with the requirements, they are assessed in the form of a declaration (according to general rule). If perfumery and cosmetic products have passed the procedure for confirming compliance with technical regulations, then they are marked with a single sign of product circulation on the market of the member states of the Customs Union ( E.A.C.).
Accordingly, the presence of such a label implies that the product is safe for the consumer. However, if there is any doubt about this or an assumption that the marking has been applied incorrectly, the consumer has the right to request information about the number of the document confirming such compliance, its validity period and the organization that issued it in accordance with Part 3 of Article 10 of the Law of the Russian Federation “On Protection of Consumer Rights”. The information presented can be verified using the databases of the Eurasian Economic Commission. Compliance of goods with technical regulations is confirmed by declaration or state registration.
On January 1, 2010, mandatory certification of cosmetics was abolished in the Russian Federation. Now, for the legal production and sale of such products, it is required to obtain a Certificate of State Registration of Products (SGR), in accordance with the CU TR specified above. To obtain a SGR, you need to go through several procedures related to the provision of samples for research on the development and compliance with specifications. The cost of all registrations is from 10 to 20 thousand rubles. You can go through all the steps yourself or trust companies specializing in such registration.
That is, in order to legally distribute your products, you need to obtain a SGR and go through all the registration procedures associated with it. To sell your sugaring paste, a simple individual entrepreneur is enough.
What is sugar paste for sugaring? This is a special substance that is used for special epilation of areas such as armpits, bikini, arms and legs. This paste is also good for removing hairs on the upper lip.
There are several types of sugaring paste - it can vary in density and consistency:
- Soft (ultra-soft paste) - used to depilate fine hairs. This paste is applied with a special device - a spatula, and removed with a napkin.
- A medium soft paste is suitable for medium hard hair. It is also important to choose the consistency of the paste according to the temperature of the master’s hands.
- Hard paste is usually used by more experienced craftsmen - before use, such a paste must be heated in a microwave oven or in a water bath.
On the Internet you can find many recipes for such a paste - with natural ingredients and the addition of chemical flavors and dyes.
However, we will focus on standard recipes and the use of natural ingredients. The main components of such a paste are sugar, water and lemon juice (in no case citric acid - this causes severe irritation or, moreover, an allergic reaction). At the client’s request, you can add various natural aromatic essential oils - this will give the paste a pleasant aroma and the skin will be less irritated after the procedure.
Paste home production can be prepared in front of the buyer - you can also conduct a paid master class for clients. Since sugaring paste falls under the “Cosmetics” category, you should register as individual entrepreneur and go through the certification procedure for home-made sugaring paste, in accordance with the Rules for Certification of Perfumery and Cosmetic Products, adopted by Decree of the State Standard of Russia dated January 20, 1995 No. 1.
This way you will have a document according to which you are producing a product that is safe for health, that meets all standards and has been verified by the relevant authorities. You also need to develop a packaging design and put the following information on the label in accordance with Art. 11 Federal Law “On special technical regulations on perfumery and cosmetic products”:
- The product's name,
- manufacturer's address,
- nominal volume of product,
- best before date,
- storage conditions,
- composition and description of product components,
- batch code,
- purpose and method of application.
On video: What is sugaring
- 1. Where and how to get a patent?
- 2. Product certification procedure
You can submit an application to the tax office, where you will also be registered as an individual entrepreneur. It is worth knowing that a patent is valid only in the territory of the constituent entity of the Russian Federation in which it was received. An application for a patent must be submitted ten days before the intended start of the business, and the process of registering an individual entrepreneur and obtaining a patent takes place simultaneously. Thus, for a startup entrepreneur there is no need to prepare additional reports under the general or simplified system (during the time between state registration and receipt of a Patent).
Your unique paste must be certified and registered with Rospotrebnadzor.
What is a Certificate of State Registration and why is it needed?
Since July 1, 2010, the form of documents confirming the safety of products has changed, in terms of its compliance with sanitary, epidemiological and hygienic requirements.
You can familiarize yourself with all the standards in the Unified List of Goods Subject to Sanitary and Epidemiological Surveillance (Section 1) Unified List of Goods Subject to Sanitary and Epidemiological Surveillance (Section 2).
You will also need to familiarize yourself with OKVED codes. These complex manipulations with permitting documentation are needed primarily in order to protect your rights to this product and its implementation - this will be your own trademark, and only you will have the right to have the recipe.
All manufactured cosmetics are classified. There are the following types: massmarket, middlemarket, luxury, exclusive and pro salon (PROOHY SALOON). They all differ from each other in the amount of active substances, the degree of quality of raw materials, and efficiency.
In beauty salons and spa salons, only professional cosmetics are used, which is a parapharmaceutical product. It is intended for use by specialists. Some types of professional cosmetics can only be used after completing training. For example, sugar paste for depilation. Only a trained master can quickly and efficiently perform sugaring (depilation with sugar paste).
What is the difference between professional cosmetics and ordinary cosmetics?
Professional cosmetics, due to the high traffic in the salon, are produced in large packaging. The smaller it is, the faster it will end. Regular cosmetics are packaged in small or medium containers so that by the end of the shelf life the buyer can already use them.
As a rule, professional cosmetics are presented modestly, since the main content is the inner content. Conventional products have beautiful packaging and bright designs to attract buyers.
Professional care products contain a large number of active substances, unlike conventional cosmetics. Their components penetrate deeper into the skin, giving quick results. Therefore, they are used in courses, and not constantly. It is not recommended to use professional cosmetics at home without consulting a cosmetologist. Thanks to the knowledge gained, he will select the right remedy to combat defects.
Often professional products have a patented composition or ingredients.
Of course, professional cosmetics, being a concentrate of active ingredients, are more expensive than conventional products.
Production of professional cosmetics in KorolevFarm
Contract manufacturing "KorolevPharm" uses only high-quality raw materials from well-known manufacturers for the production of cosmetics. All new raw materials are tested in laboratories before purchasing. After receiving positive results, it is purchased to the warehouse. Upon receipt of storage, its quality is checked by employees of the quality control department. Only raw materials that meet all indicators are supplied to the workshop for the production of cosmetics.
The high quality of professional products is ensured through careful control throughout the entire production cycle. Before being sent for packaging, the finished semi-finished product is checked microbiological and physicochemical laboratories . When filling the semi-finished product into containers, employees monitor the weight, the quality of the sealed seam, and the symmetry labels and so on. If the finished product meets reference sample , then it is allowed to be sold to the customer.
Professional cosmetics produced by KorolevPharm are safe, high quality and effective. It is convenient for specialists in beauty salons, spas, and beauty salons to work with it. It will appeal to their most demanding clients. Especially after they see the results after using it.