Casino affiliate programs: review, opinion, nuances of work. Earning money from casino affiliate programs - a detailed guide

Casinos are perhaps the most highly profitable today. This is where you can earn millions, do you think it’s an exaggeration? - only partly. But let’s look at how they work, what they pay for, and other subtleties.

Why casino partners?

The casino has good money, why should it share and attract partners? - an ordinary user will think and will be wrong. There is now huge competition on the market - several dozen, or even hundreds of casinos are fighting for a place in the sun. Everyone needs a stable flow of traffic, in our case players. That is why the casino is ready to pay substantial rewards to partners if only they bring more and more new players.

Commission program

Typically, most casinos pay out money to affiliates based on 2 models to choose from (sometimes they are combined).

RevShare

RevShare – partner rewards from the casino, in which the casino and partner share both profits and losses.
To make it clear, let's look at examples.

Example 1. You brought 10 players to the casino, each made a deposit (deposited money into the casino’s electronic account) in the amount of 20,000 rubles. None of them won. That is, the casino received income from them in the amount of 200,000 rubles. Your RevShare rate is 50%. The casino transfers 100,000 rubles (50%) of the income received to your account.

The best part here is that many casinos assign players to a partner forever. That is, every time the players you refer make a deposit, you will receive income.
But not everything is so simple, because you share losses with the casino when working according to this model.

Example 2. You brought 10 players to the casino, each made a deposit of 20,000 rubles, 8 players did not win anything (the casino received an income of 160,000 rubles), but 2 players won and withdrew 150,000 rubles each to their accounts from the casino. each (the casino received a loss of 300,000 rubles). It turns out that out of the 10 players you brought, the casino received not income, but a loss in the amount of 140,000 rubles, 50% of which you must cover.
Fortunately, negative values are not carried over to a new period.

Example 3. You brought 2 players to the casino, both won 50,000 rubles, the casino incurs losses of 100,000 rubles. (50,000 of which you must cover). You brought 2 more players, both lost 30,000 rubles. (the casino received an income of 60,000 rubles, you received 30,000 rubles). However, the income is not paid to you, but goes to cover losses (50,000 - 30,000). If at the beginning of the new reporting period you still have not been able to return the losses to the casino, they will be reset to zero.

Here you need to understand that if you work with a scripted casino (there are many of them now), then the chance of people winning is minimal, which means the risk that players will incur a loss is small.
It’s another matter if you work with a licensed casino, although players win there not often, which means that you will end up at a loss. And deductions for the reporting period will be zero or small.
The examples given are as simplified as possible; each casino has its own rules of operation, as well as rewards.

CPA

CPA – that is, payment for action (for those who work with product affiliate programs, I think this model is familiar). With this model, the casino pays a fixed amount for player registration and deposit.

Example: You brought 10 players to the casino, each made a deposit. For each casino pays $100, in total you earned $1000.
Working according to the RevShare model, we receive a constant long-term income, while working according to the CPA model, it is a one-time income.

Casino selection

Casino affiliate programs are not difficult to find; it is more important to choose the right casino itself.
On at the moment There is a confrontation on the Internet between two types of casinos - licensed and scripted.

Script casinos

Script casinos are casinos that do not have licensed software; it is impossible for players to win much in such casinos. They usually have a negative reputation, accept almost any traffic and allow partners to use the dirtiest methods (various videos on YouTube with casino hacking methods, Telegram channels with supposedly a programmer or casino employee who knows hacking methods, etc.). Probably everyone reading understands which casinos we are talking about. Also, when working with unverified casinos using the RevShare model, there is a risk that one fine day the casino will close along with all the players brought in and the remaining payments.

Licensed casinos

Licensed casinos are casinos that have licensed software, where players sometimes win a lot. Such casinos monitor their reputation and have higher traffic requirements. Less risk that the casino will suddenly close. This means that, having brought players, you can count on stable payments for a long time.

Which casino affiliate programs to choose and who to work with is an acquired taste. But, at a minimum, it is worth reading reviews about the casino on specialized forums. (Both players and partners.)

Casino affiliate programs, how much can you earn?

A lot by going to personal account and paying attention to the top partners, I was amazed.


The earnings of top partners in merchandise are just pennies compared to casino partners. In my opinion, these are the richest and most profitable offers among affiliate programs. Below are the income of one of the top YouTube streamers for 2 years from 2 casinos, who recently publicly showed their personal account.


Payments amounted to more than $900k. Very solid, isn't it? And what could be better than lifetime deductions of up to half of each deposit of the referred player.

Traffic in the casino

We figured out how much casino affiliate programs pay and for what, all that remains is to attract traffic.
This is the most difficult thing, because casinos are officially banned in the Russian Federation, and recently casino streamers on YouTube began to be banned en masse. And yet we can use:

  • Social media(for example, Telegram is full of casinos; although it is a messenger, it is essentially more of a social network).
  • Teaser networks
  • Websites
  • Applications (VK is full of applications for playing slots in which casinos are advertised).
  • Newsletters

In my opinion, finding a platform for advertising is not a problem, the problem is the horribly low conversions. The casino has perhaps the lowest conversion rate, and in order to attract players, you will need to spend a lot of money. There is absolutely nothing for a beginner to do here if there are no sites of their own.

Conclusion

Casino affiliate programs can bring in huge amounts of money. But for a beginner with a small budget and without his own sites, this is not the niche where to start. It’s better to try product affiliate programs, and after gaining experience over time, move on to casino affiliate programs. That's all and see you again on the pages of my blog, friends, good luck in your endeavors.

Gambling affiliate programs and how to make money on them

We continue to study ways to make money on the Internet and today we’ll talk about a method that has been thriving for a long time on the vastness of both the Russian and foreign Internet.

This method of earning money is called Gambling, and in today’s material we will tell you what it is and look at one of the most popular affiliate programs for making money on it.

What is Gambling

Wikipedia says that

Gambling is a game in which winning largely depends on chance, and not on the skill of the players.


Among webmasters this concept means the following:

Gambling - gaming niche of the Internet, in which it is represented through various online casinos. In this case, you play for real money on specialized sites, and your winnings to a greater extent will depend on luck.

What is a gambling affiliate and how to make money on it

Affiliate programs in gambling are a specialized service that offers to earn money by inviting other people to the casino. At the same time, you will receive income from the losses of invited users or from their registration.


On affiliate programs you can work according to several schemes:

Revshare (in common parlance Revshara, Revsharing) - You will receive a percentage of the casino's income. In this case, you invite users to the project, and they spend their money (of course, mostly losing). When a user loses, the casino receives its income and shares part of this income with you. If the invited participant wins and the casino loses its money, then you will not receive anything, and your balance may go negative.

Deposits - You receive a percentage of user deposits (account top-ups). Quite convenient and favorable tariff. The user, having registered on the project, replenishes the account with 1000 rubles, and the casino immediately credits you with a percentage of this replenishment (usually the rate starts at 15%).

CPA (what is SPA) - Pay-per-action affiliate program option. This type provides for a certain payment for an action performed by the user. Basically, affiliate programs pay for user registration or for replenishing an account with a fixed amount.

Hybrid model - this model combines several of the options presented above.


As you can see, it is quite possible to earn money in this way, even without investing your own funds.

Review of the Vulcan casino affiliate program

A story about making money from gambling would not be complete without a description of one of the affiliate programs. Now there are quite a lot of such programs on the RuNet, but our eye fell on the project - vlk.partners. A young company that offers us to work with one of the most popular casinos on the Runet - Vulcan.

Let's take a closer look at what the program is and how to start making money on it.

First you need to go through the registration procedure. Go to the site and select the item « Registration» .


Fill in all fields marked with an asterisk:

Company name- come up with a name for your company (for example, earnings from a VK group)

First name, Last name- indicate your first and last name

We also indicate email address and password.

Messenger- indicate the method of contact with you (Skype, icq, etc.)

Name in messenger- indicate your login in the selected messenger

Main source of traffic- indicate where you are going to attract traffic from (almost all types are available here from SEO to email newsletters)

Approximate traffic volume- indicate your traffic volume (for example, the number of visits to your site)

Payment method- indicate the method of receiving payments that is convenient for you. The most popular methods areWebmoney, PayPal, bank card etc. You can also contact the manager and ask him to withdraw funds in a convenient way.

Click on the button " Registration " After this, a letter will be sent to your mailbox that says the following:


To gain access to the main programs, you need to wait for the manager’s response, but in the meantime you can study the products themselves and understand your personal account. They contacted me by mail (sometimes they contact me via the messenger you specified during registration) within an hour and I got access to full use of the program.

After registration, you can log into your personal account, where you will see the following


In the picture above, we have signed all the points that are displayed on the main page.

On the left side you can see the menu


We have signed all its points for you (picture above). We think there is no point in explaining what each of them means.

Earnings from an affiliate program

In order to start earning money, you need to enter the section “Promotional Tools " and select the item "Programs »


Here you will see a list available programs. Currently they only work with Vulcan Casino. You need to choose one of the options for how you will earn money. Two types available:

Revenue Share (Vulkan Platinum) ) - You will receive income through the revsharing system. That is, users who come through your link will bring you money if they lose to the casino (in 90% of cases this will be the case). At the same time, you receive a certain percentage from each loss. The percentage is set after agreement with the manager and can be increased over time (depending on what kind of traffic you attract). As a result, he will receive from 15 to 50% of the lost funds.

CPA FD (Vulkan Platinum ) - work according to the CPA system. Here you receive a fixed income from the invited user for his first deposit. That is, if someone follows your link and tops up their account, you will receive a fixed amount from this affiliate program. All subsequent deposits and losses of this user will not bring you anything. On average, you will receive $50 per invitee, but this amount will be increased if you attract high-quality traffic.

For example, you decided to work on revshare and chose this item.


Now just choose the appropriate landing page (select Landing ) and the program will automatically generate a link for you to attract users.

When you press the button "Preview Landing »You can see what the page looks like to which future gamers will be invited.

Now your task is to bring as many users as possible who want to try their luck in slot machines from the Vulcan casino, and you will make a profit from each of them.

What is good about this affiliate program?

And finally, I would like to highlight a few points why this affiliate program is one of the best in its segment.

- Works with all CIS countries

- 24/7 technical support

- High percentage of royalties for the webmaster and transparent statistics

- Possibility of customization Postback

- Opportunity to earn Revshare or CPA models

- A large number of payment systems for withdrawal of funds

- There are no limits on the minimum payout amount

- Your earnings depend only on how many people you can invite

- Increased profits with good quality traffic

- Large selection of options for attracting partners

As you can see, this project allows you to start earning money from gambling. Have you tried to earn money this way, and what affiliate programs have you worked with?

ADVICE: So as not to miss possible profit, register in all at once affiliate programs. One affiliate program can bring mountains of gold to your site (blog/channel/group), while another will bring nothing. Everything is individual and depends on your audience. You should definitely try working with different affiliate programs.

The best affiliate programs of Vulcan casino

Vulcan affiliate programs are a choice in favor of faster earnings in exchange for the amount of income. Unlike other casinos, Vulcans have their own specifics and this is described in detail below.

Let's look at the pros and cons of Vulkan casino affiliate programs:

  • Players play here more often. Visitors who have completed the registration procedure are more likely to be involved in playing for money than in other casinos. Scientifically speaking, the conversion of registrations into deposits is higher here.
  • Payments of rewards are more frequent. Unlike other affiliate programs, here you can be paid up to once a week (for others this is usually a month).
  • This is a well-known brand. According to search statistics, people search for casinos named Vulcan much more often than other gaming sites.
  • The average deposit is less. Yes, now about the shortcomings. Players in Vulcan affiliate programs make mostly small deposits ($1 - $20), but quite often. The big players don't stay here too long.
  • Fewer regular players. Visitors to Vulcans return to the site much less frequently than to other casinos. As a rule, one player manages to make a couple of deposits and disappear from the affiliate’s radar. In other affiliate programs, players can feed you for years.

Thus, the average Vulcan visitor quite often starts a game, makes a few small deposits, loses them, and then never returns to the site.

This must be taken into account when choosing a partner casino. If you want to make quick money, your choice is an affiliate program from Vulcans; if you are willing to wait for larger payments, choose an affiliate program from the first table.

Play Fortuna casino affiliate program

Affiliate casino Play Fortuna is the best offer on the Runet in the field of gambling. Get passive income from $100 per day! The Partner Earning program pays you 50% of all money lost.

Affiliate Pokerdom, Joycasino, Casino-X

Affiliate of Pokerdom, Joycasino, Casino-X, as well as less popular clubs RuPoker, Long Bao and Mobby Slots - good old PoshFriends. Pays $150 per poker player and 25-45% of the money lost in the casino.

Affiliate program of Vulcan casino No. 1 is the Pelican Program

An affiliate program of the Vulcan casino, calling itself the Pelican Program, is a young and promising affiliate program of the Vulcan casino and similar ones. Competitive advantage Pelican Program affiliate program is that if a player attracted by you suddenly creates a new account (the so-called multi-account), then the new account will be automatically assigned to you and will continue to generate income. In other affiliate programs, this phenomenon becomes a frequent reason for the loss of a player as a source of profit. Also, the Pelican Affiliate Program has a fairly high Revenue Share percentage - the starting figure of 50% looks very attractive.

Velcom Partners is the top 1 affiliate program among Vulcans. Excellent conversion of registrations into deposits, a huge number of landing pages, a convenient personal account. I advise those people who are in a hurry to get their first income now to choose Welcome Partners. But if you want maximum profit and if you are not in a hurry or you have a large flow of people, then take a closer look at the other affiliate programs that I wrote about above.

Lucky Partners: affiliate program Vulcan 24, Deluxe, VaBank, LOTORU

LuckyPartners is an old, proven affiliate program of the Vulcan casino. Reviews on the Internet about this software are mostly positive. From distinctive features I would like to note the increased income rate of 60% in the first week after registration of each new player. Take this into account when choosing an affiliate program. Lucky Partner can be very good if your traffic implies maximum player activity in the first 7 days. Please also note that negative income in the Lucky Partners affiliate program is only reset to $300.

Income and payments in affiliate programs

One of critical issues What you need to decide after registering with the affiliate program is choosing a tariff for calculating rewards. Typically you can choose from one of the following options:

  • Payment for registering a new player (one-time payment, upon completion of certain conditions provided tariff plan). On various resources it varies within $100;
  • A percentage of the casino's profit from all players brought by the partner (usually up to 50%). It is calculated as the difference between the users’ losses and winnings (you are credited with 50% of the money Petya and Kolya lost and 50% of Vasya’s winnings are subtracted from this amount). Thus, in the event of widespread success among casino clients, the balance of the affiliate account may be in the red;
  • Percentage of player deposits. Here, winnings are not taken into account; only the amount deposited into the gaming account matters. Therefore, this percentage is significantly lower than the percentage of profit (most often does not exceed 30%), but it reduces the partner’s risks and provides more guarantees for receiving income;
  • Mixed tariff. Here, partners receive compensation in the form of a fixed rate for registering players and a percentage of the casino’s profits. Most often, in this tariff, the rates and percentages are set individually for each partner.

In addition, casino affiliate programs are actively developing a referral system, paying a reward in the amount of 5-10% of the income of invited partners.

What is Revenue Share in casino affiliate programs?

Revenue Share (or in common parlance revshare) is a remuneration model in an affiliate program in which you are paid a certain percentage of the money lost by the players you referred for life (sometimes this period is limited).

Revshare can be of two types:

  • Fixed: Your percentage of the casino's income is constant and agreed upon in advance.
  • Dynamic: Your share depends on certain conditions, most often on the number of new players per month (or other reporting period).

Sometimes an affiliate program may offer both options to choose from. If your traffic volume is small, then most likely you should choose a fixed percentage. But if you are able to attract crowds of players, then you should think about dynamic calculation of Rev. Share, as it can be much more profitable in your case.

What is CPA in affiliate programs?

CPA (or Cost Per Action, from English: Payment for action) is a reward model in affiliate programs where payment is made for a specific action (lead). In casino affiliate programs, this can be a registration fee or a deposit fee.

CPA may have an advantage over Revenue Share, for example, in traffic arbitrage, when everything comes down to turnover cash. According to the CPA model, you receive income immediately and can direct this money back into business. With a revshare, you receive money gradually, throughout life cycle player.

Negative balance in affiliate casinos

Sometimes it may happen that the players you brought will win more than they lose during a certain reporting period, forming negative balance on your affiliate account. And here affiliate programs are divided into two types:

Users visit the Internet by various reasons: searching for information, earning money, communication, shopping, relaxation, etc. Traditionally, the top search queries include entertainment topics, which, in turn, are not last place occupy gambling. This confirms the fact that online casinos are a highly profitable and thriving business.

But for it to generate income and prosper, it needs a constant flow of new players (and motivation for the old ones to play). Therefore, the owners of the relevant resources generously share a large share of their profits with those who bring fans of excitement to them, and their interaction occurs through casino affiliate programs.

Casino affiliate programs contain a line of advertised products (online casinos), provide webmasters with all the necessary statistical data for analyzing traffic efficiency, promotional materials, and accrue and pay out earned money to partners.

Earning money from casino affiliate programs is actually practically unlimited except for your ability to attract new players, analyze the current situation and make timely adjustments, and choose programs for building partnerships.

Increase your passive income! 50% commission for life. Payments twice a month. Negative balance is not carried over. Become a millionaire in 1 year (REAL).

What to look for when choosing an affiliate program

It is important to analyze the brands represented in the affiliate program from the point of view of users, their attractiveness, age, number of participants, reviews. Remember: the attracted player is assigned to you forever, and therefore it is in your interests that he brings to the casino as often as possible more money. What might interest him? A large selection of games, bonuses upon registration and capitalization of deposited funds, which will become available for withdrawal only when betting on a certain amount, many times greater than the size of the bonus itself, thereby tying the player to the casino, etc.

Pay attention to the conditions offered directly by the affiliate program: percentage and fixed remuneration rates, availability of promotional materials (banners, videos, landing pages, texts for mailings, game and casino reviews), demo versions of games or installation of free slot machine, minimum payment amount and frequency, write-off of minuses, permitted methods of promoting affiliate links, mobile versions etc.

Review of a popular casino affiliate program

The copyright holder of the Vulkan brand is the Vulkan Partner affiliate program. But despite this, this gaming club is found in many affiliate programs. For example, in the previously described Lucky Partners.

Methods of obtaining traffic for its subsequent conversion to partner casinos are common: either arbitration (teaser, retargeting, advertising on social networks, etc.), or creation and search engine promotion of thematic sites (casino reviews, ratings, descriptions of popular games, etc.).

Benefits of the Vulkan Partner program:

1. High traffic conversion.

2. Weekly payments!!!

3. The minimum payout amount is only $1

4. 40-50% of each deposit!

Vulkanpartner works with casino projects: Vulcan, Jackpot, Million, Grand Lisboa and the Welcome gaming system. Referral program 5%

Twistcash- Casino affiliate program, by cooperating with which you will become a partner of a reliable gambling company with an impeccable reputation. Partners receive a very impressive percentage of casino profits from 50% to 60%. What sets this affiliate program apart from its competitors is the presence of a White Label and assistance in preparing exclusive promos for partners. An undoubted advantage is also numerous promotions and bonuses, the presence of a referral program (5%), 24/7 technical support, a huge selection of withdrawal options, timely payments.

EGO- The affiliate program provides good conditions for its partners, in particular, they offer not one product, but several. These are poker, casino, backgammon and sports betting. Also provided large number marketing tools and materials to help promote brands. A wide range of payment schemes are offered (one-time payment from the referred player, a percentage of the player’s bets and mixed conditions). Supports many languages, including Russian. Payments are made monthly.

Affutd- One of the best affiliate programs. By collaborating under this program, you will attract players to the best gambling establishments in the world. The only drawback of the program is that it is English, however, most casinos, bookmakers and poker rooms of this service have websites and support in Russian. Otherwise, everything is excellent: high service, reputation, favorable conditions for partners, fast withdrawal of funds.

Riskni- A young, but fast-growing casino. The speed of opening pages, their scrolling and the variety of games now leaves much to be desired. Also, the casino has a very small payout percentage, so the profit from attracted players is large, but not many players come back here again. However, the casino is improving, pursuing the same policy, and in the future the casino can break into the top. The advantages include a favorable bonus policy and fast support service.

, bingo, etc. (about these offers, readin the relevant sections).Explanations for the table:

Overall rating
presented affiliate programs consists of various factors: this is, first of all, honesty towards partners, ease of use, openness and clarity of statistics, conversion, quantity and quality of products offered promotional materials, the quality of the promoted brands and, of course, the affiliate rewards offered.

Note. When choosing an affiliate program (especially for beginners), it’s worth

reverse attention not only to the interest offered, but also to the minimum payment and write-off of minuses. For example, Europartners for a beginner it can become “bondage”, since the minuses there are carried over to the next month, and the minimum payment is very high - 250$!

Affiliate commission (

Revenue Share - income sharing) is the percentage that most often calculated from the casino's net profit, minus player winnings. In some affiliate programs (for example, from GGS) , there is also an option to accrue interest on player deposits. This option is more reliable, but less profitable in percentage terms.

Note. Please note that many affiliate programs (especially Western ones) do not use fixed rate percent, but increasing. That is, the more players you

attracted per month, the greater your affiliate percentage. By default, this scheme is used: Affiliates United, Ego, Euro Partners, Twist Cash, 888affiliates, Wagershare, Winner Affiliates, Star Partner, Affiliya, Goldfishka . Also, the partner’s percentage can be increased individually; read about this in the article.

Withdrawal commission - some affiliate programs remove a certain percentage when withdrawing earned funds. This can be either a conversion from one currency to another, or commissions from payment systems that the affiliate does not want to take on. Pay attention to this when

registration , although this point is not particularly important.

Minimum payout - each affiliate program has its own threshold for the minimum payout to a partner, it

varies from 5 to 250 $ . This is a rather important point, especially for novice webmasters. For sites with good traffic, this threshold is less important.

Payment period - there are two main options for payment periods: full month and

half a month . In foreign affiliate programs always used billing period for a full month. In affiliate programs of Russian-speaking countries (CIS countries), payment for half a month, and in Azartpartner even three, ten days each. Accordingly, payments are made at the end of each period, be it a month or ten days.

Writing off cons is a very important point that applies to both beginners and more advanced masters. Those partners

which reset the negative balance are the most profitable. Players have very big wins, several tens of thousands, or even hundreds, and it will take you quite a long time will have to get out of such a minus. Or maybe it would be easier to give up altogether? cooperation with such a program. However, remember that no affiliate will ever ask you for money; all expenses for paying out winnings are covered by the casino. At worst, you will be left without income for some time.

Payment systems - this paragraph lists the payment systems and methods by which you can receive your earnings.

*Abbreviations, special terms:(Russian) - we marked with this abbreviation Russified brands with English names. Accordingly, playgrounds without such a designation do not support the Russian language, but, nevertheless, can accept domestic players.CPA(Cost Per Acquisition - “price per acquisition”) - another option cooperation with an affiliate program, which involves buying out new players who have made a deposit from you. That is, you receive a one-time fixed amount for each new depositor (in the future this player will no longer be assigned to you). These amounts can be different (up to 300$ per player) and depend on various factors: the number of new players, the amount of deposits, etc. It is believed that this option is most beneficial for novice webmasters.

JV- this is how we designated the sub-affiliate program, which almost every affiliate program has. That is, you can advertise the affiliate program itself and receive income (from 2 to 10%) from partners who register using your link.

Hybridis a type of mixed form of cooperation. That is, under such a program you will be able to receive interest from the casino’s income and a certain fixed amount for each new depositor. As you understand, in this option both the interest and the fixed payment will be slightly lower than when working according to CPA or Revenue Share.
Note. More often, such a cooperation scheme is offered by affiliate program managers as a bonus for best places in the ranking, etc.
CPL(Cost per Lead - payment for “direction”, contact) - simplified scheme CPA , working according to which you receive a fixed amount for each player registered using your link (a deposit in this scheme is not required).

PRP(Percentage Revenue Plan) - income plan as a percentage. This plan takes a long-term view. You will receive a share of your players' monthly net real money income within to the plan commission. Whatever Your players bring in more income, the higher the percentage of your income.