How to start a furniture business from scratch. Business plan: how to open a furniture store. Where to start a furniture business

Furniture production: analysis of 9 concepts + detailed business plan furniture production: 4 steps to building your own business.

Furniture manufacture profitable idea for business.

Expensive, difficult and a lot of competition? Yes, to start making furniture, you need to have a clear plan of action that will lead you to success.

“Why this particular idea? I can start making British beanies: there’s less competition and you can easily become a leader.”

Yes, one cannot but agree with this statement. The furniture business is a tough, competitive environment.

But here’s what you get in return for the money and effort spent in organizing your own furniture production:

    You can earn much more from furniture production than from fur hats.

    We are talking not only about the manufacture of goods: sales, assembly, dealer activities - all this brings real income.

    Regular customers.

    Wholesale purchases and long-term cooperation are the basis of the work of furniture factories.

    Sustainable production profitability.

    Quality furniture always sells. Every year the demand for domestically produced goods in the mid-price category is growing.

    Opportunity to expand your business.

    The percentage of Russian products on the market has grown to 55-70%. Demand creates supply.

    The formation of regional production divisions will make it possible to compete in the battle for a monopoly in the furniture market.

How to open your own furniture manufacturing company without huge investments? This is the main question of the article.

Is this real? Yes, undoubtedly, it is quite possible without large investments.

When you read this article to the end, you will have no doubt about the veracity of this statement.

First step: decide on the concept of furniture production

Why do you think the demand for furniture has remained stable over the years?

Diversity is the key to success in this industry. The versatility of the market allows each manufacturer to find its own “island” of responsibility.

Let's list the areas of everyday life where various modifications of the same furniture can be used:

  • educational institutions;
  • shops (hypermarkets, trading floors);
  • official representative offices;
  • business centers;
  • residential buildings;
  • apartments;
  • , cafes, public canteens;
  • entertainment centers.

Each of these establishments has a specific interior style, which means that the furniture must have a unique design. Diversity is the basis for special product offerings.

The market is divided into a dozen sections, each of which differs from the others in production materials, furniture design, and pricing policy.

Deciding on the concept of your product is the first step to production success.

Let's evaluate together the main sections of furniture production in Russia.

1) Production of wooden furniture.

The basic option for production is the most accurate characteristic of this direction. Wood is considered a so-called warm material.

Wooden furniture is used in residential premises, educational institutions, hotels, any service centers, where the emphasis is on the client.

What are the advantages of producing wooden furniture?

  • durability;
  • reliability;
  • ease of processing;
  • sufficient amount of raw materials for production + moderate cost;
  • variability of furniture design.

Also, we must not forget about the other important features of wood: it retains heat well + has a low density (the weight of the material is relatively small).

Is it worth it to engage in the production of wooden structures or is it better to find analogue materials?

There is nothing better than wood for a beginning woodworker.

2) Production of metal furniture.

Production of metal furniture: what is it intended for?

  • Warehouses requiring practical furniture that can withstand heavy loads.
  • Metal structures are better suited than others for storing medications and maintaining safety.

    Food industry.

    Working with some products (meat, fish, frozen products) requires the use of stable and easy-to-care structures.

    Banking industry.

    The main purpose of using metal furniture is maximum safety.

  • Chemical industry, metallurgy and other industries, involving the use of specific materials.

Working with metal is very different from cutting and shaping wood. Without special skills and abilities, you should not take on welding and metalworking machines.

3) Production of furniture from solid wood.

Readers may have a question: “What is the production of solid wood furniture?”

Solid wood is solid materials, i.e. boards, wooden panels that could not be processed in any way. The principle of solid wood extraction is cutting solid wood.

Solid wood products have a unique look, and working with them requires special knowledge and many years of experience working with wood.

The cost of raw materials for such furniture is high, so you can use this expensive and fragile material only if you are completely confident in your skills.

Is this the best idea for a start-up business? Definitely not! Only the most experienced entrepreneurs risk taking on the production of luxury solid wood furniture.

Too much big chance burn out, especially considering the fact that serious customers only turn to experienced players markets that have managed to strengthen their reputation through deeds and time.

4) Production of upholstered furniture.

Upholstered furniture is an indispensable attribute of a cozy home interior of an apartment or private house.

The trend of the 21st century is office equipment with all the amenities for workers, so the scope of use of this concept is only growing.

The design of upholstered furniture sometimes amazes with its functionality and thoughtfulness of details.

But, it is necessary to understand that the client’s demand is always focused on simple and understandable forms, comfort and low price.

What problems will you face if you choose to produce upholstered furniture?

    Need for hand upholstery.

    Automated upholstery equipment costs incredible amounts of money, so it will be cheaper to use the services of a professional upholsterer.

    Making the frame + upholstery of the cover takes up to several days.

    Failure to fully automate can have a negative impact on overall productivity.

    Cost of materials.

    The price of upholstery materials for furniture may exceed the cost of a frame assembled from fiberboard and chipboard.

Upholstered furniture is not a panacea for a novice entrepreneur. The cost and labor intensity of production require significant capital investment.

5) Production of cabinet furniture.

Simple cabinet furniture made from chipboard is used in all areas of human life. A bench for a classroom, a kitchen corner, a simple book table - all these are cabinet products.

The technological process of its production can be either 90% automated or manual, depending on the complexity of the design.

Why is cabinet furniture production a great idea for a small business?

    Simplicity of design.

    You don't need to use expensive designer services. Simplicity of design is the key to success in this sector of furniture production.

    Easy to assemble.

    The process can be automated, but furniture collection services can also be provided at home.

    This will serve as another marketing advantage for your business.

    High profitability.

    There will always be clients.

    With a little effort, you can establish contact with business centers or educational institutions.

    You need to choose a direction for constant cooperation; this will ensure stability of orders + uniformity of work.

6) Production of office furniture.

The production of office furniture is a narrow specialization of the “cabinet” direction. Often, the production of office cabinet furniture differs from the production of household furniture.

The most obvious sign is the rigor of the design + restrained shades.

The best format for selling your services is to place orders for complete office furnishings.

What are the design features in the production of office furniture?

  • The designer must develop a general concept for the room, i.e. Each piece of furniture in the office should correspond to the overall atmosphere.
  • Clear product outline: Yet the rigor of the work process must be reflected in every detail.
  • Materials: the use of the same type of materials for production allows you to invest minimal amounts on production.

Production of cabinet furniture for office? Yes, but only if you initially take the right position in the market.

Make furniture of a moderate price category, focusing on small offices. Then success among buyers is guaranteed.

7) Production of custom-made furniture.

The production of custom-made furniture is a separate sector of business. And also an ideal option for your own business.

primary goal similar entrepreneurship- receive one order, complete it efficiently, and only then take on the second.

If you individual entrepreneur, who has a garage with minimum set equipment, this is your gold mine. Of course, you need to have experience working with wood and be a high-level specialist to organize such production.

Clients order the services of an individual master carpenter only if there is a need to produce exclusive furniture.

The professionalism of the entrepreneur and his team is of primary importance in business development.

8) Production of children's furniture.



The production of furniture for children must be accompanied by constant monitoring. It is important to remember who you are creating the product for.

Basic quality standards that the production of children's furniture has:

    Environmental friendliness of materials.

    It is especially worth paying attention to the use of polymers.

    Any open contact of a child's skin with industrial chemicals can lead to irritation and other unpleasant consequences.

    Practical design.

    Furniture should be stable and practical; this will ensure the safety of the child.

    Interesting design.

    Young children perceive the world somewhat differently. For them, not only practicality is important, but also the visual component.

If you are just starting your entrepreneurial journey, leave the production of children's furniture to other market players.

Any mistake in the production of an inexperienced businessman can put an end to all expectations.

9) Production of kitchen furniture.



Kitchen furniture, for the most part, is cabinet furniture, assembled from ready-made sections of fiberboard and chipboard.

An important indicator of quality is practicality. Working in the kitchen involves constant use of every element of the interior.

Kitchen furniture should be simple and understandable even for a child: no extra shelves or decorative elements.

What are the advantages of production? kitchen furniture for a new entrepreneur?

    It is not necessary to have a furniture workshop or factory.

    It is enough to be a good designer to correctly describe the customer’s wishes.

    Those. you must assemble a design layout, and then simply order the necessary sections and assemble them together in the client’s home.

  • The simple design simplifies production and allows for greater automation of the process.
  • Cheap materials.

    If you take apart 90% of modern structures, inside you will see a mixture of fiberboard, chipboard, glue and varnish.

All financial transactions related to the acquisition of income of an individual entrepreneur must be carried out using a current account.

Decide on the accounting format.

Now everything is ready for the official start of the project. All that remains is to think about the format of your production.

STEP 2: Determine the supply base for materials. Equipment for furniture production.

Think about the question: where to get the materials needed for production?

The best option is to approve an agreement with a woodworking shop on wholesale purchases of chipboard, fiberboard and other consumables.

The advantage of such cooperation is the ability to order cutting of the material according to the dimensions you specify. This eliminates the need for expensive wood cutting machines.

List of materials for the production of cabinet furniture


Material name
UnitPrice, rub.)
Chipboard 12 mmsq. m.95
Chipboard 16 mmsq. m.90
Fibreboard 3.2 mmsq. m.25
Edge materialp.m.2
Packaging (cardboard)sq. m.2
Accessoriesset160
Cutting toolset7 800
Fastenersset60

Getting materials is not a problem. It is much more difficult to make a high-quality cut to meet the design requirements.

Don't want to pay for the services of a woodworking shop? Rent equipment for furniture production for a certain period of time.

To do this, you need to contact the administration of the nearest furniture factory and agree on the use of machines outside of working hours. The management of furniture production is interested in the constant operation of machines, because every minute of downtime costs them a lot of money.

Basic machines for furniture production

MachinePurpose
Slitting machine
Used for cutting fiberboard and chipboard panels.

It is fundamental in the work of a carpenter with cabinet furniture.

The cost starts from 100,000 rubles. Depending on the manufacturer and type of material supply, it can reach 300,000 rubles.

Edge banding machine
Allows you to close the edges of fiberboard and chipboard boards using high-temperature exposure to rolled cladding material.

Cost from 100,000 to 200,000 rubles.

Drilling and filler machine
Used for drilling through and blind holes in chipboard and fiberboard panels.

Cost 100,000-150,000 rubles.

Renting machines will allow you to create the desired cutting shape yourself.

But if your level of professionalism does not allow you to carry out perfectly accurate work, trust the specialists of the woodworking shop.

STEP 3: “Where should I store finished furniture and how should I deliver it to the customer?”

There is no problem with storing materials if you work with woodworking production - use the area of ​​their warehouse.

The rental cost will be minimal. You only need to have an area of ​​10-15 square meters. m., price 5,000-8,000 rub. per month.

Delivery of components to the customer will also not be a problem. If you do not have your own car, use the services of a transport company.

Cabinet furniture has a distinctive quality: it is divided into convenient sections, which simplifies transportation.

STEP 4: Installation of furniture and payment.

When you have delivered sections of the product to the customer's site, there is only one step left - assemble the structure and get your money.

To do this, you need to have the simplest tools with you: a screwdriver, a hammer drill and the necessary fasteners.

The more professionalism you show during the assembly process, the more best review The client will leave information about the work completed.

“How much will I earn from each completed project?” This is the most important question that concerns an entrepreneur.

There is no clear answer. Consider a specific example and evaluate your earnings prospects yourself:

  • The cost of material for assembling a kitchen corner is 10,000 rubles.
  • The cost of a finished corner in a hypermarket is from 40,000 rubles.
  • Unique design solution at the request of the client + 2,000
  • The final price for executing your order is 37,000 rubles.

Conclusion: having spent 10,000-15,000 rubles on materials + sawing work, you receive a reward of 37,000 rubles.

This price is lower than the market average, which will allow you to win the competition + you personally receive from 20,000 rubles.

Profitable enough? The answer is an obvious yes.

Furniture manufacture great idea for an entrepreneur. If you do not have initial capital, but know how to work with your hands and head, welcome to business.

Determine your sector of the furniture business and carefully consider the basic principles of work.

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Dmitry Kuprienko, an experienced entrepreneur in the field of furniture production, shares practical advice on how to start and organize a business in furniture production, what you need to organize your first workshop, how to get up from scratch and where to start in this business.

 

Many companies that started their business by manufacturing cabinet furniture in small workshops several years ago have become quite successful and expanded their business. Today, some of these organizations, in addition to the production of kitchens, wardrobes and other interior items, provide a number of other services to the population. Typically this involves cutting laminated chipboard and manufacturing MDF facades according to customer sizes, gluing the ends of parts with PVC and melamine edges, assembling doors from aluminum profiles and selling furniture fittings with accessories.

Having some experience and initial knowledge in this area, you can organize your own small business, which has every chance of success. Moreover, some serious capital investments and the presence of large production areas in initial stage you won't need it. With a skillful approach, rational use With the money you earn and a certain amount of luck, you can literally have a decent income in 1-2 years.

How to start a furniture manufacturing business?

Kuprienko Dmitry(author of the material) - has been producing custom cabinet furniture for more than ten years:

"Presence in this market segment huge amount players shouldn't stop you. In any business, as elsewhere, the evolutionary process never stops - someone goes bankrupt, and a more efficient entrepreneur takes his place."
.

Since, as already noted, starting a small business producing cabinet furniture does not imply large financial expenses, there can be no talk of any expensive advertising campaigns or other promotions. Finding your clients can be much easier and cheaper. It is enough to order business cards and distribute them to everyone you can, or publish several advertisements in special newspapers.

Also try to negotiate cooperation with small construction stores, since the chances of finding a customer in such a place are quite high. People making renovations most often plan to purchase new furniture. If you can convince the owners of these outlets that they will benefit from a certain percentage of your orders, then customers will soon appear.

In addition to traditional methods, you need to start preparing your website or blog, since every year more and more orders, especially in large and medium-sized cities, are received by craftsmen via the Internet. Of course, promoting your own virtual store will require financial and material costs from you, but not everything is done at once. Gradually developing your main production, in parallel, develop an Internet resource that, when lucky coincidence circumstances will provide you with many orders - the dream of all entrepreneurs without exception.

How to choose the right materials supplier?

Fairly high competition in this sector forces firms providing this type of service to pursue approximately the same financial policies. Therefore, choosing an organization based only on prices will be completely wrong. Some may sell some products cheaper than competitors, while others are more expensive; as a result, the average cost of components for furniture production will be approximately similar everywhere. Naturally, we are talking about the same level of quality, since materials and accessories from different manufacturers have different prices.

The maximum possible range of goods and services offered by the organization to its customers. In such a place you should be able to buy almost everything you need without spending additional time and money on trips to other stores for some little thing. Moreover, it is highly desirable that components be sold in different price categories, since clients have different income levels, and not everyone will be able to pay for expensive luxury materials, and some only need those. Therefore, you should have freedom of choice in one place.

Equally important are the timing of your orders and the discounts provided to regular customers. Duplicate the information received from the company’s employees with experienced clients. It is from them that you can learn important nuances.

The location of the organization plays a significant role; it is better to start working with a company that is located as close as possible to your workshop. Voyages through the entire city with the current congestion of roads during the daytime take up a lot of precious time.

The territory should have convenient access to the workshops and properly equipped areas for loading parts into your vehicles. It’s good when such places have canopies that guarantee the safety of parts in any bad weather.

Search for premises and purchase of equipment

To manufacture cabinet furniture at the initial stage you will need a room with an area of ​​about 20-25 square meters, it will be good if it turns out to be one large room. Please note that there will be a small warehouse here for both recently imported workpieces and finished products. In the same room you will need to drill and process parts, as well as assemble furniture, so choosing a room smaller than 20 square meters is not recommended.

In addition, pay attention to the possibility of maintaining its temperature at 10-15 degrees in the autumn-winter period. Immediately calculate how much it will cost you. Sometimes cheap rent is completely offset by expensive heating. There was no need to remind you at all that the room should be dry, since this is one of the main conditions, and by neglecting it, you risk a lot.

Confidence in the safety of all property is also important, since over time, if the business develops successfully, the workshop may simultaneously contain components and equipment worth several thousand dollars. Do not forget here about ensuring convenient loading of finished furniture and unloading of brought parts with fittings.

When purchasing equipment, many cannot decide on the class of hand-held power tool. There are very opposite opinions on this matter: some prefer to purchase inexpensive goods and change as necessary, others work only with expensive products from world famous brands.

There is also a tool that is in the middle price range, and this is probably worth choosing at the very beginning. In addition to production needs, it will always be useful for other matters. To ensure that you do not have any problems while fulfilling orders, you must have in your arsenal:

  • Electric drill - 2000 rubles;
  • Cordless screwdriver - 2500 rubles;
  • A powered screwdriver - 2000 rubles;
  • Jigsaw - 2200 rubles;
  • Manual milling machine - 2500 rubles;
  • Grinding machine - 2500 rubles;
  • Electric miter saw - 7,000 rubles;
  • Industrial hair dryer - 1600 rubles;
  • Hammer - 2200 rubles.
  • A set of cutting tools: drills, cutters, knives and crowns - 3000 rubles;
  • A standard set of hand tools for a home craftsman - 1000 rubles;
  • Clamps - 1000 rubles;
  • Miter box - 800 rubles.

Over time, having gained more experience and saved up money for production development, you will purchase more complex equipment that provides a higher level of production. In the meantime, it is quite possible to get by with what is listed in this section, since this is quite enough to produce cabinet furniture from ready-made parts. Your costs when purchasing the mentioned tool will be about 30 thousand rubles, and prices may deviate in both directions by about 20%.

Software

No, we are not talking about expensive CNC machines, but only about two programs that can significantly facilitate your work at the stages of furniture design and when ordering cutting of laminated chipboards. One way or another, you will have to do this in any case, until good business allows you to hire an employee for these purposes. Without using software, this entire process will take a lot of time and effort, and errors in calculations are also possible. Therefore, it is worth paying attention to very simple and useful programs:

PRO 100- a program created for designing and constructing furniture. With its help, you can easily visualize the object and calculate the parts required for assembly. Today there are several versions of PRO 100, as the program is constantly being improved. The latest development allows you to create quite realistic 3D images.

Cutting- a program whose purpose is to provide assistance in drawing up the optimal option for cutting laminated chipboard and MDF sheets. Using it, you will quickly find out how much material is needed to make a particular product, and you will also be able to minimize unclaimed waste. Cutting saves both time and money.

In addition, it is advisable to have a laptop. Your future work will involve frequent visits to homes, offices and other facilities where measurements will be taken. Almost all clients in this case are childishly impatient; they want to immediately see what their furniture looks like. With a laptop and PRO 100 you can render in 45-70 minutes. By the way, this greatly increases your chances of receiving an order.

Prospects for the development of the furniture business

By following our recommendations and setting aside part of the money you earn for business development, you will be able to reach a new quality level within 2-3 years. In the process of fulfilling orders, acquaintances are made with construction teams, since repairmen and furniture makers, in fact, are inseparable. Such connections, like an Internet project, will allow you to increase the number of clients and increase your income.

An important factor, guaranteeing success of endeavors, is the constant expansion of the production base, both in terms of increasing space and purchasing new equipment.

From the first days of work you will dream about format-cutting and edgebanding machines. They provide independence, allow you to quickly correct errors on site and save money.

But you can’t rush to buy them; many craftsmen, turning to a bank or private individuals ahead of time for a loan to purchase them, incorrectly assessed their capabilities and subsequently suffered losses. Therefore, it is better to make such serious purchases with your own money or borrow a small amount.

Expensive machines justify themselves only with the appropriate volumes of processed material; only then are they effective.

Their cost is approximately:

  • Format cutting machine (made in China) - about 200,000 rubles.
  • Curvilinear edge banding machine (made in Russia, China) - about 50,000 rubles.

There is equipment that is both slightly cheaper and much more expensive than the listed prices. But even familiarization with average cost The machines that are usually purchased for small workshops are enough to avoid making impulsive decisions. Without a carefully verified business plan, which is confirmed by an increase in the number of orders, you should not start this event. A delay in such a purchase may be just as undesirable for effective development. You will simply waste money and time.

Furniture manufacturing has always been considered a promising occupation, especially in our country, since a huge percentage of the population still uses old furniture and dreams of new ones. People who bought a kitchen, wardrobe or hallway about 5-8 years ago are already starting to think about replacing them, so furniture makers will always have work. You just need to organize it correctly.

New business idea: Production of fences and enclosures for private households under the FenceLego franchise (new product, lack of competition, high demand even in current market conditions).

Many Russians who want to start their own business are interested in the question of how to organize a business selling furniture. This service is quite in demand on the market, despite the presence of many manufacturers and suppliers. With the help of specialists, we will try to figure out how to start selling various furniture in order to later open an elite store.

Recommended: First, you need to determine the field of activity that best matches the inner feelings of a novice entrepreneur. Furniture is constantly in demand, but for work in various directions significant financial investments will be required. Therefore, at the initial stage it is enough to focus on a certain segment: children’s, kitchen, office and other narrow projects can be implemented with minimal resources.

Development housing construction is felt throughout the country, which requires appropriate furnishing of new apartments. It is impossible to find the required amount of furniture from Russian manufacturers on the domestic market, so Chinese factories are actively supplying their own wooden models. China is even building its factories and organizing furniture production directly in Russia, wanting to reach consumers as much as possible.

Developing a furniture business from scratch does not necessarily involve creating your own production. It is enough to become a dealer or engage in regular purchase and resale of furniture from a catalog. To do this, it is enough to open a small retail store or website, accepting orders and fulfilling them in a timely manner. Even work for popular internet The Avito site is capable of generating good income. The profitability of such a business is estimated by experts at 15-20%, based on additional costs.

The idea of ​​starting a furniture business must be supported by a clear business plan. This is especially true when making furniture yourself or planning to carry out its repair in a special workshop, when borrowing from a bank is required.

It is also necessary to determine legal form, in which a business selling furniture will be organized. Here everything depends on the planned turnover - entrepreneurship for a small volume of trade, entity when running a large business.

In any case, you will need hired personnel and premises either for a store or for a warehouse. It is recommended to invite assistants with experience, and select a room taking into account the specifics of products with low humidity. If you plan a full cycle of manufacturing and selling furniture, then the minimum requirement is to have four premises that can be partially combined: an administrative office, a store, a production workshop and a warehouse.

The most important issue in such a business is sales. It is necessary to find your consumers, providing them with the quality product they need at competitive prices.

If you doubt your abilities, then you can always contact a specialized company that is engaged in starting a business from scratch. These include "Klen" - an online store for wholesale and retail sales equipment, inventory, serving items, dishes and furniture for bars, cafes and restaurants. As the number one brand in the Catering Equipment category, they have been opening and equipping restaurants and cafes for over 20 years. If you have an idea to open any item Catering: from a restaurant to a food truck, then feel free to contact Klen Klenmarket.ru.

The furniture business is one of the most profitable in the Russian Federation. Competition in the market can be very strong, but with the right approach to business, even this is not a serious problem. It all depends on your ability to run a business, which will allow you to easily occupy your niche in this area.

Store format

The first step when opening your own furniture showroom is choosing a store format. They are mainly divided into 4 categories:

  • Narrow profile. In stores of this type, furniture of any one product group is presented. It can be furniture products for offices, bedrooms, kitchens, upholstered furniture, etc.
  • Showroom. In stores of this format, the assortment is presented in the form of an exhibition, and most of the products are exclusive and often quite expensive. There are usually at least 5 variations for each trading position, and all purchases are made exclusively by order.
  • Furniture store. They have template furniture products that are required for furnishing a home. The product range includes at least 200 product items, and the area of ​​the premises itself is approximately 300-800 square meters. m.
  • Furniture hypermarket. The store of this format sells a fairly wide range of furniture products, as well as its diversity:

– walls;

– bedside tables;

– furniture for the kitchen, bedroom, offices;

– wardrobes, etc.

There are at least 1000 variations for each product name, and the total area of ​​the premises is at least 1 sq. m. km. Also, this type of store offers the largest selection of furniture items in the mid-price category.

The store format you choose is directly proportional to the size starting capital, it is also influenced by market characteristics in a given region. It is worth establishing possible competition (both direct and indirect), and paying special attention to the largest chain stores.

For a long time a large share The furniture market in the Russian Federation was occupied by upholstered furniture, but nevertheless this moment the situation has undergone certain changes. Following information from manufacturers and sellers, in the home segment the demand for living rooms, children's rooms and bedrooms has increased significantly.

Nowadays, householders prefer upholstered furniture, which was previously considered decoration and had an aesthetic character, simplicity and practicality. But in the restaurant and hotel industry, as an example, upholstered furniture now prevails. This is due to the fact that in this hour The vast majority of people prefer to relax outside the home. For these purposes, such comfortable furniture is much more suitable, allowing you to fully enjoy your free time.

The furniture business is one of the most profitable, since there will always be a demand among people for products in this area. But for successful trading, you need to take into account many other features of this process.

Business plan

After determining the format for your store, it is important to conduct some marketing research to establish the market capacity and intended audience. It is worth remembering the fact that the furniture segment and the turnover of furniture products is comparable to the turnover in the building materials sector. As of 2013, it was estimated at almost 300 billion rubles. Having data on the capacity of the regional market, you can determine the degree of competition in the region you need.

The next step will be to determine the required amount of money to open a furniture showroom. Some of the main expenses will be: repairs, lighting, production of signs. The share of expenses for these items amounts to approximately 45% of the total budget. Exactly how much money will need to be spent depends on:

  • location;
  • squares;
  • original state;
  • building materials used;
  • design of the general appearance of the store, etc.

Also, a significant expense item will be inventory. In the total budget, its part will be about 40%. The amount of expenses, among other things, will depend on the total number of product groups and positions for each of them.

The rest of the allocated money is working capital. They cover rent and the monthly salary fund for employees.

To set up a small store you will need at least 3 million rubles, and this business will pay off (according to experts) in about 2 years.

A business plan with cost calculations contains the following information:

  • profitability assessment;
  • business registration;
  • rental and renovation;
  • concluding contracts with furniture manufacturers;
  • marketing campaign.

It is recommended to contact specialists working in this area. It is almost impossible to find this document in the public domain, and doing it this way is a bad idea in principle. It is also important to emphasize that a well-drafted business plan will allow you to avoid possible bankruptcy, provide for all sorts of risks, etc.

Required documents

If you are seriously interested in opening your own furniture showroom, it is worth knowing what exactly is required for registration of activities:

  • find premises for a store;
  • conclude an agreement on the supply of products;
  • hire a certain number of staff.

If we consider these general points in more detail, we should highlight the following: important documents and nuances without which it is impossible to do business:

  • permission to start entrepreneurial activity, which is issued by Rospotrebnadzor;
  • permission from production and sanitary authorities;
  • permission from the sanitary and epidemiological station;
  • an agreement under which household waste and other garbage will be removed to you;
  • an agreement on carrying out various types of disinfection measures (destruction of pathogens, rodents and insects, including in vehicles and ventilation);
  • various regulatory documentation;
  • agreement with laundry and dry cleaning for cleaning work clothes;
  • an agreement under which fluorescent lamps will be recycled;
  • fire department permit;
  • permission for installation and operation cash register;
  • current bank account, etc.

Considering the different specifics of the business, as well as the region where the store is opening, some other additional documents may well be required.

In this material:

How to start a furniture business from scratch? You can also find enterprises that make furniture without equipment or any serious production facilities. But the consumer is already tired of cheap walls and tables, furniture made of chipboard, which falls apart after a few years. Now more demands are placed on the manufactured product. To comply with them, you will have to open a full-fledged furniture production workshop.

Market Review

Where to start furniture production? Before opening a furniture shop, be aware that small and medium-sized businesses in this area typically specialize in something specific. You should not grab hold of producing everything in a row, but you should try to make every effort to gain a foothold in some narrow niche. This is a fundamental rule in the survival strategy in furniture production. You can focus your efforts on your own production of the following furniture:

  • hull;
  • soft;
  • advertising;
  • for trade organizations.

Promotional furniture is used to decorate points of sale and attract as many buyers as possible to a product or service. For trade organizations, such as shops, pharmacies, shopping centers, salons, special shelves and display cases are required on which the assortment will be displayed.

Furniture manufacturing involves a large number of specializations. You can focus your efforts on collecting any products with limited functionality, such as, for example, Euro pallets or computer tables, or you can make glass tables and cabinets, produce furniture from a specific material - plastic, natural wood.

Furniture manufacturing as a business does not only mean creating goods. Services for restoration of cabinet and upholstered furniture are also popular. These services are especially in demand among citizens with low incomes, and there are many of them in the country. The opposite direction is the restoration and restoration of antiques. In this case, services will be in demand in regions that are economically developed.

An unoccupied niche in this market includes the production of wicker furniture. A small enterprise can master it, but wicker chairs, sofas, and cabinets continue to be imported from abroad, leaving them in the high price segment.

An excellent specialization for small and medium-sized businesses is built-in furniture. In this case, an individual approach to each client is required. Large enterprises cannot satisfy individual customer requirements.

To understand whether it makes sense to start a furniture manufacturing business, pay attention to the development trends in related fields. If the real estate market is developing, foreign cars are being purchased, the market for antiques and advertising services is developing, and this dynamics can be observed in the next two to three years, we can start in this direction. On the other hand, there will always be demand for furniture: after its decline, the upward trend returns very quickly.

Organization of production

Where to start making furniture? Once you have decided on your specialization, you need to find a suitable room. The minimum required area that will be required is 200 m2. Its rent will cost 1300-6500 rubles per year per 1 m2. This price range depends on the region.

In Moscow and St. Petersburg, you need to adjust to the cost of 1 m 2 at 5-6.5 thousand rubles. per year, and in regions, especially economically undeveloped ones, you can quite count on the lowest prices. The average is 3,300 rubles per year per 1 m2. Total rent will cost 650-660 tr. in year. If you can rent a room for a cheaper long-term, that will be very good.

Depending on the specialization, you need to spend from 350 thousand rubles on equipment. up to 1.5 million rubles. This does not take into account the purchase of office equipment, software, or a truck with which the furniture will be delivered to the consumer or to points of sale. You can purchase both standard machines and entire production lines that are made to order.

Pay attention to purchasing quality components. Please immediately note that it is impossible to produce furniture that will be of high quality and competitive, while relying only on domestically produced parts and fittings. You will have to establish connections with distributors of foreign companies that offer everything you need for furniture production.

Decide in advance and make a list of component suppliers, enter into supply agreements:

  • MDF boards;
  • laminated boards;
  • films on slabs;
  • paint and varnish materials;
  • accessories;
  • aluminum profiles;
  • sliding systems.

At the initial stage, it is necessary to duplicate suppliers for each position. Diversify your assortment so that there is more than just the production of chipboard furniture. During the work, some of them will be eliminated, cooperation will continue only with some of them, which turned out to be reliable and favorable in the price range.

Next, it remains to resolve the issue with the staff. The level of training of employees must be high, but they also require high pay. You can organize your training in your specialty if you have the experience and qualified personnel for this.

The staff of a furniture workshop should include:

  • master;
  • assembly fitter;
  • carpenters;
  • glazier.

The production workshop can accommodate from 10 to 50 people, depending on the volume of production.

In addition to these, you also need:

  • driver;
  • Sales Manager;
  • courier;
  • storekeeper;
  • designer.

The general wage fund (payroll), if there are no more than 15 employees, is from 350 thousand rubles.

These calculations are valid for the general case. Depending on the specialization and scale of the region, they can change both downward and upward. For example, for economically underdeveloped regions the wage fund will decrease, but for Moscow and St. Petersburg it will increase several times. Let's look at specific examples in the niches for the production of cabinet and upholstered furniture.

Production of cabinet furniture

The production technology of cabinet furniture includes the following:

  • preparation of a project for the intended product in different planes;
  • work on cutting materials, forming parts of the future product;
  • work on drilling holes and sockets for fasteners;
  • work on trimming edges;
  • final assembly of finished furniture.

This process depends on how automated it is. It is believed that the use of CNC machines reduces the percentage of use manual labor, increases process automation. The operator of such a machine only needs to enter the size data into the program, create the required product, and after starting the machine itself will cut out everything that is needed in a few minutes. This manufacturing method is considered advanced and high-tech.

The disadvantage of such production is that constantly reconfiguring the program for an individual order is considered an unprofitable exercise. Therefore, the use of CNC machines is not suitable for working with individual orders. The best option is to organize furniture production on several machines, which form a semi-automatic line with combined manual labor.

For such a furniture manufacturing workshop you will need to purchase the following equipment and tools:

  • format-cutting machine with manual supply of materials;
  • edge banding machine, with which straight edges, concave and convex elements are lined;
  • drilling and filler machine, which allows you to make holes - both blind and open;
  • grinding machine;
  • screwdrivers and hammer drill;
  • cutters, drills, knives.

With all this, you can count on a simultaneous monthly production of 100 units:

  • cabinets;
  • tables;
  • cabinet;
  • shelving.

A total of 400 units of finished products. The expenses must include the following:

  • for materials;
  • for electricity,
  • for advertising;
  • for depreciation.

In addition, the cost of furniture production is formed by payroll and rent. The payroll together with wage taxes is about 400 thousand rubles, rent is 50-55 thousand rubles. The cost of 400 of these products will be about 500 thousand rubles.

The cost of a table or cabinet varies from 2.3-3.3 thousand rubles, and the cost of cabinets and racks - 3.5-5 thousand rubles. The approximate income will be 1160-1660 tr. The profit will be 590-1060 tr. per month. This is the perfect calculation. To obtain real numbers, the final values ​​can be divided in half, even if labor efficiency is high.

Production of upholstered furniture

The population's need for upholstered furniture forms a sixth of the entire furniture market, which makes this niche very promising and attractive for both medium and small enterprises.

There is a trend towards custom-made sofas and armchairs, which makes it possible for small businesses to successfully compete with large industries, who will not chase after an individual customer. It is convenient for small and medium-sized businesses to produce small batches of armchairs and sofas.

This niche is also attractive for small and medium-sized businesses because it does not require the purchase of expensive equipment.

Basic operations are performed manually. Finally, such small and medium-sized businesses easily adapt to fashion trends and are ready to quickly fulfill an order, even if a new product has just appeared on the market. For this, the factory needs a quarter to transfer the equipment and technological process to the production of some specific models. A small workshop can only provide the customer with a whole line of models through combinations of upholstery, fittings and materials, thereby benefiting from exclusivity.

Your production of upholstered furniture requires the purchase of the following machines:

  • combined - for wood processing;
  • multi-saw edger;
  • turning;
  • milling;
  • crosscut;
  • grinding.

Their total cost is 150-160 thousand rubles. In addition to machines, you will need drying equipment and pneumatic clamps, as well as hand tools, a sewing machine and cutting tables. This is another 40 tr. In total, the technology for producing upholstered furniture will require about 200 thousand rubles for equipment and tools.

In addition to equipment for the production workshop, you will also need to purchase office equipment - office equipment and furniture with a total cost of 60-90 thousand rubles. This equipment allows us to produce up to 100 sofas monthly, each of which can be offered for sale at a price of 7.5 thousand rubles. The enterprise's income will be from 750 thousand rubles.

The costs of producing upholstered furniture are:

  • Payroll - 150-250 rubles;
  • rent - 50 rubles;
  • materials - 150 rubles;
  • electricity, utilities, internet, communications - 20 thousand rubles;
  • advertising - 30-50 t.r.;
  • unforeseen expenses - 40-60 tr.

In total, the total production costs are 440-580 thousand rubles. The enterprise's profit before taxes is 170-310 thousand rubles, and after - 160-290 thousand rubles. The real profit value will be 1.5-2 times lower. The average payback period for investments in equipment and tools in this type of activity, if efficiency is high, is considered normal from 4 months.

Take into account the production of facades. The number of enterprises that specialize in this is growing every year, but for many manufacturers these products are no different high quality. Buyers are willing to spend on quality facades more money, therefore, if you focus on product quality and do not strive to reduce costs due to it, then the production of facades can turn out to be a very profitable enterprise.

To open your own production, you will need 1.5 million rubles. One equipment, its purchase, delivery and installation will cost 1 million rubles. You also need to provide for the purchase of raw materials for a month of furniture production, which will cost another 250-300 thousand rubles.

One person can operate the equipment, so the payroll will be small. Such a furniture production workshop produces 400-500 m2 of MDF facades per month. The cost of 1 m2 reaches 1 thousand rubles. The income of such an enterprise is 400-500 thousand rubles. Consumables - up to 200 tr. The initial investment will pay off in 8-12 months.

What to focus on?

How to organize your furniture manufacturing business to achieve high labor efficiency? First: it is necessary that safety precautions are observed. Second: the staff must have a personal interest in high-quality production. Therefore, establish that the salary is formed from fixed rate and a percentage for the work performed, and the defect is deducted from the salary. This will increase employee engagement and improve labor efficiency.

After the work in the shop gets better, start active search customers. You can sell your products either through retail chains in your city and in other cities.

It is very good if you have your own online store to sell manufactured furniture. If you invest money in its promotion and contextual advertising, it allows you to increase sales several times, while advertising costs will be low.

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